14 Tips for Creating a Compelling Email Opt In

Only 14 People on Your Mailing List? Create a Compelling Opt-In Offer with These 14 Tips!
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So you finally got around to writing some blog posts, but your excitement turned to disappointment because so few people are finding and reading what you wrote.

One of the next two things will happen.

  1. You will get depressed and give up. This explains the huge number of blogs with one or two outdated posts—then crickets.
  1. You realize that your great content requires getting the word out to potential readers. You start to grasp the power of people letting you email them about your business content.

Now how do you attract more subscribers and get their precious permission to deliver to their inbox?

First, what not to do. Don’t blast all of your [Read more…]

Sending Money Through Gmail Using Google Wallet

SendingMoneyThroughGmailusingGoogleWalletSendingMoneyThroughGmailUsingGoogleWalletSending money through Gmail using Google Wallet is easier than ever. You may have noticed a new button in your Gmail email composer that looks like a dollar sign. If you click that button, you are taken through several simple steps to send money to other Gmail and Google Wallet users.

If you’re not a Google Wallet user, setting up an account [Read more…]

Spread Love with Blog Posts and Emails: Get New Clients and Keep the Old

SPREADLOVEAccording to HubSpot, “Customers who write just 3-4 blog posts per month get 20 more monthly lead submissions, 800 more monthly site visits, 60 more Twitter followers, and 50 more Facebook Likes than customers who only write 2 blog posts per month”. I’d say that those are pretty impressive statistics.

This week the New York Times posted an article, For Email Newsletters, a Death Greatly Exaggerated.  As part of their premise that Email Newsletters are not actually dead, they went on to say that they can provide a sort of intimacy between a company and its clients.  I like how they put that since I think that is the best reason for a newsletter. [Read more…]

Update Years of Contacts in One Fell Swoop with Evercontact

EvercontactI hate when I go to my contact list to look up a phone number and the number isn’t there. At that point, I then spend ten minutes scrolling through previous emails to find one that includes a number (a pet peeve of mine is people who don’t include their contact information with their emails). Will I ever go update these contacts on my own? Not a chance. [Read more…]

Clean Up Your Inbox with “Unroll.me”

Uroll.meI don’t know about you, but my inbox is very cluttered with notifications and messages from many sources that I really do not want. Yet, it is a pain to go into each of them and go through the unsubscribe process. Now we have a pretty great [Read more…]

Add an Automatic Signature to Your Emails

http://www.dreamstime.com/royalty-free-stock-photos-mail-image20944758I have written about this before, but it is time to remind people again to make me really happy by adding your contact information to the bottom of your e-mails. You will never do it if you have to type the info in each time so you are in luck because most email programs allow you to [Read more…]

Combine Your Email Accounts On One Gmail Account

Combine your email accounts to one Gmail accountMost people these days have multiple email addresses and it can be frustrating logging into different accounts to check them all. Luckily there are two simple steps to combine all these accounts into one Gmail account.

1. Forward all of your various email addresses to your Gmail account.

Most email clients allow the auto-forwarding of emails. If you have an old yahoo email address, or have an email address through your website host, you can set up all emails sent to those addresses to automatically be sent to your Gmail (or any other) email account. Every email client is different, so, if you need [Read more…]

New Gmail Tab Views- What Do You Think?

Jumping through Google HoopsHave you noticed that Gmail has gone and changed things up by creating new tab views and automagically sorting your email into one of five categories: Primary, Social, Promotions, Updates and Forums? I kicked and screamed for a couple of days about the change, but now I find myself actually liking the fact that my email stream is more organized.

My personal email goes into the Primary category. Notifications from social-media services (Facebook, LinkedIn, Twitter, etc.) show up in  the Social tab, promotional emails [Read more…]