PROJECT NOTES

Leigh Parsons is an attorney in California who offers an online alternative to divorce litigation through mediation. Through The Virtual Divorce, she offers mediation services to make the divorce process easier, more convenient and with the most harmonious outcome possible. Leigh had an existing site but it lacked effective messaging and branding to connect to her right clients and compel them to work with her. In working with Leigh, we spent a significant amount of time working on her site strategy, brand story and messaging to inform the overall site design.

We also integrated her scheduling app and client portal to the site to make it easy for clients to access her and also securely share legal documents and files. We optimized her top 5 pages for long-tail keyword phrases to improve her SEO. Most of all, we were happy that the site captured the look and feel Leigh needed to capture what it is like to work with Leigh and achieve their desired outcome.

SERVICES WE PROVIDED

Website Design

Copy Writing

Strategy

mk-li-message

Client Portal Integration

BASIC SEO

WHAT THEY SAID

My previous website was terribly ineffective at attracting clients. After searching online for a new web designer/marketer I found Judi’s agency and figured if she could get her own company on the first google search page in her highly competitive market, she could help me. I loved the way her site drew me in and was practically jumping up and down to work with her.

Judi was full of great ideas to maximize what worked and amplify it with her marketing savvy. She added complex design elements in with ease and the New Tricks team was always there to respond to my questions and make changes. I love my new site and it increases my legitimacy by magnitudes.

-LEIGH PARSONS (FOUNDER & PRESIDENT)

A FURTHER LOOK